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ARB PERFORMANCE VEHICLE PROGRAM

HIGHER MARGINS • INCREASED SALES • BACKED BY WARRANTY

Designed to help automotive dealerships deliver professionally equipped, adventure-ready vehicles built with ARB’s industry-leading off-road equipment.

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OFF-ROAD ACCESSORY PACKAGES FOR DEALERS

The program launches with accessory packages developed for the current model year Toyota Tacoma, Land Cruiser 250, and 4Runner, enabling Toyota franchise dealers to offer vehicles equipped with purpose-built off-road and overlanding upgrades installed to ARB’s strict quality standards.

*While Toyota platforms represent the initial launch of the program, ARB confirmed that the Performance Vehicle Program will expand across multiple vehicle brands. The company is currently developing a line up for Lexus and Ford platforms, with further brand expansion planned.

ACCESSORY PACKAGES FOR

  • PVP - Tacoma

    TOYOTA TACOMA

  • PVP - LC250

    TOYOTA LAND CRUISER 250

  • PVP - 4Runner

    TOYOTA 4RUNNER

PRODUCTS AVAILABLE

  • Zenith Bumper

    High-clearance protection with a clean, low-profile design.

  • Step Sliders

    Build to protect your vehicle and provide confident access on and off the trail.

  • Skid Plates

    Designed to shield vital components and keep you moving when the terrain gets rough.

  • Custom Alloy Wheels

    Engineered for strength, finished with style and ready for any terrain.

  • Performance Suspension

    Engineered for better ride and control. Available in MT64 and BP-51 options.

  • Upper Control Arms

    Built to restore geometry, improve handling, and maximize suspension performance.

  • Forged Recovery Point

    Ultra-strong, precision-forged recovery gear built to handle real-world recoveries.

  • Floor Mats

    Vehicle-specific mats designed to trap dirt, mud, and spills, protecting your interior.

Accessories designed to enhance vehicle capability

ARB’s Performance Vehicle Program combines carefully selected accessories designed to enhance vehicle capability, protection, and off-road performance while creating a strong retail opportunity for dealerships.

  • Offer differentiated, adventure-ready vehicles that command higher margins.
  • Increase accessory sales and customer engagement.
  • Backed by ARB's lifetime product warranty and a 6-year, 100,000 mile powertrain warranty.
red taco

Contact Us to Learn More

Qualified companies interested in becoming an ARB Regional Dealer Installer are encouraged to contact ARB to learn more about partnership opportunities as the program expands nationwide.

Performance Vehicle Program

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